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Sovereign’s Capital
Sovereign’s Capital

Head of North Asia



Baltimore, MD, USA
Posted on Friday, November 4, 2022

Job Description: Head of North Asia


About Sprout

Sprout is a trusted stakeholder management software-as-a-service that helps companies better manage their equity, employee share options and digital assets. The founders of Sprout are experienced startup veterans who noticed both service and knowledge gaps in how we manage this. Our mission is to create transparency and democratize economic empowerment and stakeholder management for everyone. We teach people how to turn equity and tokens into the most powerful stakeholder engagement tool. 

Roots was founded by Andy Lee, an ex-Uber APAC senior executive, and Tony Sun, a China product and engineering leader, who both have a combined 40-years of experience launching organizations and growing teams to scale. We were founded in 2019 and we are backed by a group of prominent early-stage investors.

For What We Are Hiring

Sprout is looking for a talented person to help us go to market and build out our business in North Asia. This role will drive execution, operations, strategy, advocacy, and ultimately, the growth of our customer base of companies. You will start from the ground up to build and launch the very rocket ship in which you will ride. 

Team You Are Joining

You will be joining our global business and Hong Kong-based team.  You will work to strategize and build out all our go-to-market functions and coverage teams. This role will also closely work with our global business, product and engineering teams to share marketplace insights and feedback. After spending time onboarding, you will then be deployed to build a coverage team. 

Problem You Will Solve

As our Head of North Asia, you will play a key role in building and nurturing Sprout’s sales strategy, organizational framework and culture in the region. In this role, you will source and build external champions and manage key external and internal relationships and most importantly, grow our customer base. You will map, categorize and track the customer community that influences our prospects and customers. You will run demos, evangelize and communicate Sprout value proposition externally. 

You will internally “sell” ideas and collaborate with peers across Sprout to leverage contacts across all regions, and work cross-functionally with the rest of the team. You will operate in the field with your prior subject matter expertise in fundraising and managing equity and digital assets. You will also serve as a consultative representative of Sprout, meeting with customers to generate referrals. You will actively participate and build your network at industry events and uncover revenue generating opportunities within this community. 

You will gather and share industry trends, competition, and market insights from the larger community to champion our partners and inform our strategic planning. You will be the voice of the customer and collaborate with Product Management on future products and services we offer. 

About the Role

Firstly, you are a daughter or son of North Asia. You are a champion of startups that have and will come out of markets like Greater China, Japan or Korea. 

You are passionate and have comparable experience in SaaS, strategic or corporate sales. You have prior work experience with, and potentially existing contacts within, the venture capital and startup community as well as within greater business communities across the region. You are a strong communicator and an exceptional networker with specific experience finding and connecting and decision makers. Although not required, it is also very much preferred that you speak a native language to the region like Mandarin, Cantonese or Japanese. 

At Sprout, and particularly within this role, a successful Head of North Asia will have the ability to wear many hats and manage effectively in a fast-paced, startup environment. You have authentic relationship building skills and are self-driven — almost to the point of operating at superhuman speeds. You are detailed, organized, strategic and even creative with sourcing and closing customers. Also preferred, though not required, experience as an early-stage entrepreneur, investor, banker, consultant or portfolio or program management professional at a venture capital firm or an institutional investment firm / family office. 

As a key member of the management team, you have extensive knowledge of what a good team structure and processes looks like and will have a significant impact in personally designing and building the team. You have intimate knowledge of designing the right set of incentives and compensation structures. You will serve as a mentor and coach for your team and as a business partner to the co-founders as part of our early leadership team. 

We are building stakeholder management tools for teams so we will lead by example with a world class culture that promotes diversity and inclusion and enables our people to reach their maximum potential. Finally, but not least, you operate transparently and as a team player with a strong value system and ethics. 

Compensation and Benefits

You will have a unique opportunity to join a startup and learn the best practices from Silicon Valley and Asia Pacific against the backdrop of an emerging ecosystem in Hong Kong. This is a rocketship startup in which you will learn and be compensated with a combination of cash and an equity stake that will also grow as we hit operational and strategic milestones. We offer an expanding range of benefits, including daily lunch, full health insurance, housing and other reimbursement programs. Other perks will be related to creating a fun, comfortable working environment that seeks to balance and award outright hustle and a sustainable work-life balance.

Please send a cover letter and your CV to careers(at)getsprout.co