Intern, Marketing (GrabRentals)
Grab
Company Description
About Grab and Our Workplace
Grab is Southeast Asia's leading superapp. From getting your favourite meals delivered to helping you manage your finances and getting around town hassle-free, we've got your back with everything. In Grab, purpose gives us joy and habits build excellence, while harnessing the power of Technology and AI to deliver the mission of driving Southeast Asia forward by economically empowering everyone, with heart, hunger, honour, and humility.
Job Description
Get to Know the Team
GrabRentals is Grab's in-house vehicle rental business, providing private-hire cars and taxis to driver-partners on daily rental contracts. We are looking for an enthusiastic Marketing Intern to join our dynamic team in Singapore.
Get to Know the Role
This internship offers an exciting opportunity to gain hands-on experience in the fast-paced world of ride-hailing and vehicle rental services while contributing to impactful marketing projects. You will be fully onsite (Grab@OneNorth)
The Critical Tasks You Will Perform
- You will develop and implement marketing strategies for GrabRentals and GrabCab, creating engaging content across social media and digital channels to grow brand awareness.
- You will conduct market research and data analysis to identify industry trends, map the driver lifecycle, and pinpoint specific areas for service optimization.
- You will support the execution and tracking of co-branded projects and partnerships, providing data-driven insights to evaluate their effectiveness.
- You will collaborate across Product, Operations, and Business teams, and external partners, to ensure seamless project delivery and impactful results.
- You will take an active role in the organisation and execution of marketing events, ensuring that logistical requirements and brand goals are consistently achieved.
Qualifications
What Essential Skills You Will Need
- You are a current Undergraduate in Marketing, Business, or a related field, with specialisation in digital marketing, social media strategies, and creative conceptualization.
- You have a logical and structured thought process, with the ability to distil complex concepts into simple, relevant messages for diverse partners.
- You display the readiness to take ownership of tasks and adapt your approach as project requirements change.
- You have a collaborative mindset and basic data analysis skills, allowing you to work well with partners and find insights from marketing metrics.
- You understand the Singapore market and local consumer trends; prior experience the ride-hailing or vehicle rental industry is a plus.
Additional Information
Life at Grab
We care about your well-being at Grab, here are some of the global benefits we offer our Interns:
- Comprehensive Medical Insurance: We got you covered with medical insurance plans.
- Leave Entitlement: Enjoy a range of leave options including Annual Leave, Medical Leave, and Hospitalization Leave.
- Flexible Work Arrangements: Benefit from a flexible work schedule that allows you to balance your academic commitments and personal life.
- Community Involvement: Get involved in community service through Love-all-Serve-all (LASA) programs.
- Balancing personal commitments and life's demands are made easier with our FlexWork arrangements such as differentiated hours
What We Stand For At Grab
We are committed to building an inclusive and equitable workplace that enables diverse Grabbers to grow and perform at their best. As an equal opportunity employer, we consider all candidates fairly and equally regardless of nationality, ethnicity, religion, age, gender identity, sexual orientation, family commitments, physical and mental impairments or disabilities, and other attributes that make them unique