Manager, Marketing Technology & OperationsSingapore
Life at Grab
At Grab, every Grabber is guided by The Grab Way, which spells out our mission, how we believe we can achieve it, and our operating principles - the 4Hs: Heart, Hunger, Honour and Humility. These principles guide and help us make decisions as we work to create economic empowerment for the people of Southeast Asia.
Get To Know Our Team:
The Growth Technology & Operations - Marketing Technology team’s purpose is to develop industry-leading MarTech tools that will help Marketing drive user growth. We formulate and execute Grab’s MarTech strategy with the aim of equipping our marketers’ with industry-leading tech tools to further optimise marketing operations. This work is done in partnership with Marketing and Product Leadership and covers areas like communications templating, orchestration, segmentation and performance marketing.
Get to Know the Role
As an Assistant Manager/ Manager (Marketing Technology & Operations), you will work closely with the Product Teams & Marketing Leadership in identifying, prioritising, and developing solutions to solve marketing technology issues. In your first 90 days, you will work with the different workstreams to answer questions like: How are we best utilising our existing channels to drive the best conversions? What new channels do we need to leverage to grow our users? You will also learn new tools that are used by the Marketing Team. Ultimately, you will be involved in the end-to-end development and execution of marketing technology product strategy and roadmap.
The Day-To-Day Activities
Voice of Business: Responsible for translating business needs into specific product requirements and communicating with tech, product and different onsite-domain teams for new feature launches
Lead Roadmap Planning: Collaborate cross-functionally (Product, Country Ops, Marketing, Engineering) to develop product strategy and roadmap for Grab’s MarTech experience (platforms that cover channels like web, chat and other relevant channels) and go-to-market strategies.
Run Impactful Experimentations: Partner with the product & country teams in designing communications experiments to validate / invalidate hypotheses to develop relevant playbooks for marketers to realise the full value of the MarTech toolset
Drive Customer Success: Provide user training starting at onboarding and ensuring documentation on tools and best practices are updated, as well as partnering with engineering to help operational troubleshooting on day to day issues.
Centre of Excellence: Thought leadership for understanding the broader MarTech landscape and trends covering: Greater Automation, Marketing with more Intelligence, “Up-and-Coming” Channels and Consumer Trends and Data Privacy
Own and Manage External Tools - Responsible for managing the relationship with external tools that is used by the marketing team.
Be Ad-Hoc Ready: Participate in strategic, project-based work (often complex and cross-functional) to improve Grab’s overall platform consumer experience
The Must Haves
Bachelor’s degree with min. 3 - 5 years of experience in marketing communications, product operations, product marketing, customer success, or related fields
Solid understanding of marketing, marketing technologies and ability to apply technology know-how to better how our users reach out to our customers
Has a strong cross-functional leadership track record with great communication skills.
Partner and team with engineering and technology solution providers to deliver the best solution meeting the needs of our users.
Note: Seniority and job title will be dependent on experience.
We are ambitious, self-driven and motivated with a desire to excel in a fast-changing environment.
We work hard, try new things (at times, they don’t work), and own up to and learn from our failures
We are analytical problem-solvers, and look for insights that other people around us usually miss.
We work together well, treat others with respect and believe in the Grab mission
We are committed to building diverse teams and creating an inclusive workplace that enables all Grabbers to perform at their best, regardless of nationality, ethnicity, religion, age, gender identity or sexual orientation and other attributes that make each Grabber unique.
Grab is an equal opportunity employer. We owe our success to the talents of our globally-diverse team and the varying perspectives they add to our thriving community.
Grab does not accept unsolicited resumes sent by recruiting agencies. Please do not forward resumes to our job postings, Grab employees or other parts of the business. Grab will not be liable to pay any fees to agencies for candidates hired as a result of unrequested resumes.