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Sovereign’s Capital
Sovereign’s Capital

Intern, Marketing (Rentals)Singapore



Marketing & Communications
Posted on Monday, May 15, 2023

Life at Grab:

At Grab, every Grabber is guided by The Grab Way, which spells out our mission, how we believe we can achieve it, and our operating principles - the 4Hs: Heart, Hunger, Honour and Humility. These principles guide and help us make decisions as we work to create economic empowerment for the people of Southeast Asia.

Get to Know the Team:

GrabRentals is the largest private-hire car rental fleet in Singapore, directly owned by Grab.
The GrabRentals Commercial Team primarily:

  • Structures competitive car rental products for Grab's driver-partners

  • Utilizes an omnichannel approach to market these car rental products

  • Sources for additional revenue opportunities within the car rental space

The Day-to-Day Activities:

  • Develop and copy-write content for articles, social media, and advertising campaigns, ensuring that marketing content created highlights key product attributes that are relevant to driver-partners

  • Conducting keyword research and using SEO best practices to increase traffic to GrabRentals website

  • Execute in-app communications to target relevant driver-partners

  • Actively propose ideas to increase GrabRentals’ branding

  • Utilize various mass and targeted marketing initiatives to promote GrabRentals products offerings to the appropriate driver-partners

  • Participate and propose ideas relating to ‘price, ‘product, and ‘place of the marketing mix

  • Conduct market research to understand the needs of driver-partners

  • Work with the Country PR team to execute GrabRentals PR initiatives.

Learning Objectives

  • Create impactful and exciting content for GrabRentals and extend its reach

  • Develop, plan and manage a content calendar

  • Utilize data to track and optimize performance to meet marketing funnel and spending efficiency objectives

  • Stakeholder management through collaborations with various departments and external vendors

The Must-Haves:

  • Undergraduate in Marketing, Communications, Media, or other related courses

  • Strong writing & communication skills

  • Ability to work independently and meet deadlines

  • Proficient in Microsoft Office (Word, Excel, Powerpoint)

Our Commitment:

We are committed to building diverse teams and creating an inclusive workplace that enables all Grabbers to perform at their best, regardless of nationality, ethnicity, religion, age, gender identity or sexual orientation and other attributes that make each Grabber unique.

Forward together

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Equal opportunity

Grab is an equal opportunity employer. We owe our success to the talents of our globally-diverse team and the varying perspectives they add to our thriving community.

Recruitment agencies

Grab does not accept unsolicited resumes sent by recruiting agencies. Please do not forward resumes to our job postings, Grab employees or other parts of the business. Grab will not be liable to pay any fees to agencies for candidates hired as a result of unrequested resumes.